Center for
Sales Excellence

Where Future Sales Leaders Begin

At the Center for Sales Excellence, we prepare students for successful careers in sales by blending hands-on learning, strong corporate partnerships and applied research.

Our goal is to be more than a training ground—we aim to become the hub where students, faculty and industry leaders come together to advance the field of professional selling, develop the next generation of sales leaders and set the standard for sales education in Central Wisconsin and beyond.

 

Events and Competitions

Students in our classes participate in dynamic, semester-long sales competitions designed to simulate real-world selling experiences. The competitions begin with phone call pitches and advances through increasingly complex sales meetings and presentations. These hands-on experiences build confidence, sharpen communication skills and prepare students for professional success in sales.
BUS 336 – Professional Selling

Professional Selling Competition

Students participate in a dynamic, semester-long sales competition designed to simulate real-world selling experiences. Finalists present live to a panel of judges from local companies, with top performers earning scholarships. Winners are awarded $500, $300 and $200 for their outstanding sales presentations.

Competition Photos
BUS 436 – Advanced Sales Management

Fastenal National Sales Invitational

Role Play Arena is an immersive sales role-play competition where collegiate sales students can showcase their skills, compete for great prizes, all while being supported by industry leaders like Fastenal.
Sales Role Play Arena
Fastenal

Corporate Partners

With support from our Corporate Partners, students progress through multiple rounds of role-play exercises, pitching products to fictional customers and real sales professionals.
Corporate Partners

Memberships

Membership Pending

University Sales Center Alliance (USCA)

Coming Soon

UW-Stevens Point has applied for an associate membership of the University Sales Center Alliance (USCA) – the premier hub for sales education and research in the academic world. As a collective of universities with dedicated sales centers and programs, we are committed to advancing the field of professional sales and shaping the next generation of sales professionals.

 

Student Organization

American Marketing Association (AMA)

UW-Stevens Point launched an American Marketing Association student organization to provide students like you with the resources and skills to shape the marketing industry. As a member, you can expect events, networking and leadership opportunities, plus scholarships and awards.

SPIN

Academic Programs

Prepare for a dynamic career in business with a bachelor’s degree in marketing or a certificate in professional selling—where strategy meets persuasion and real-world experience drives success.
Bachelor’s Degree

Marketing

Bachelor’s Degree
Undergraduate Certificate

Professional Selling

Certificate

Connect with Us

Profile Photo: Kit Kiefer

Kit Kiefer

  • Lecturer – Sentry School of Business and Economics
128 Delzell Hall
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Profile Photo: Ricardo Boeing

Ricardo Boeing

  • Director of Internships – Sentry School of Business and E…
  • Professor – Marketing
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205 Delzell Hall
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Profile Photo: Tim McKeough

Tim McKeough

  • Associate Lecturer – Sentry School of Business and Economics
214 Delzell Hall
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