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Case in Point

Business Solutions Competition – Nov. 14, 2025 Case in Point

Case in Point winning team, fall 2025

Case in Point Business Solutions Competition

Nov. 14, 2025

The Sentry School of Business and Economics has found a client with a pressing business challenge, and it will be your job to find the best solution in the Fall 2025 Case in Point Business Solutions Competition! At the kick-off meeting, you will meet the client and hear about its problem. A month later, the teams will pitch their solutions to judges and $5,000 in prizes will be awarded for the best presentations.

Win or lose, you will have fun while building your creative-thinking and problem-solving skills. Plus, you’ll have an awesome resume booster that will set you apart!

Fall 2025 Results + Photos Hands-On Learning Yields Community Impact
Case in Point Competition

Key Facts

  • Open to all UWSP undergraduate students: all majors, freshman to senior (past participants are welcome!)
  • Teams of 4-6 students will be formed based on skills
  • Coaches will guide teams through the problem-solving process
  • Limited to 30 students
  • Includes invitation-only Oct. 14 Kickoff Dinner (counts as a bonus Smiley Professional Event–advanced networking)
  • Teams will present and prizes will be awarded at Nov. 14 (10 a.m-noon) Case in Point Competition (counts as a bonus Smiley Professional Event); private luncheon and discussion with judges to follow from noon-1 p.m.

Scroll down to read about prizes, timeline and how to apply!

Prize Money

$2,500
1st Place Team
$1,500
2nd Place Team
$1,000
3rd Place Team

Fall 2025 Competition Timeline

Team members will have weekly one-hour meetings with their coaches plus work independently on research and preparation.

9/23

Info Session – CPS 329 (5-6 p.m)

9/29

Info Session – CPS 329 (12-1 p.m.)

10/6

Application Deadline (8 a.m.)

10/10

Accepted applicants notified by email

10/14

Kickoff Dinner – Off Campus (5:30-8 p.m.)

11/14

Case in Point Competition – DUC Alumni Room (10 a.m.-1 p.m.)
Case in Point Competition

HOW TO APPLY

Application now open!

To apply for Case in Point, follow these steps: 

  • Read “The Dream Team: Hipster, Hacker, Hustler, and Hound”
  • Complete Application, including:
    • Resume: Strong candidates will highlight experiences in starting new ventures, conducting research, participating in business competitions, solving workplace problems, and/or delivering presentations.
    • LinkedIn profile
  • Apply as an individual, with option to specify one buddy with whom you would like to work
  • Applications due by 8 a.m. on Monday, Oct. 6.

 

Noble Community Clinics, Case in Point
Fall 2025

The Client

Noble Community Clinics

Noble Community Clinics stands as a trusted healthcare provider, dedicated to meeting the evolving needs of our diverse community. They offer a wide range of services designed to support your well-being at every stage of life. Their team of professionals is driven by a shared commitment to providing quality care with respect, inclusivity, and a focus on improving health outcomes for everyone we serve.

Students in the Case in Point competition will address the following:  What strategies might Noble Clinics implement to attract and/or retrain dental professionals to their rural Wisconsin locations (Beaver Dam, Mauston, and Wautoma)?

Visit Noble Clinics

The Teams

Fall 2025

Case in Point - Coach Corey Huck

Just Our Huck

Coach Corey Huck

Sam Bowden
Evelyn LeVeque
Lilianna Herber
Gabriel Sommermeyer
Not pictured: Marisa Urban
Meet the Team
Case in Point - Coach Jordan Juliani

Recruiting Smiles

Coach Jordan Juliani

Hazel Schillinger
Brooke Peterson
Caden Maus
Myah Miller
Brady Gilmore
Meet the Team
Case in Point - Coach Kit Kiefer

Team Vitality

Coach Kit Kiefer

Mashaal Stanekzai
Arianna Bartoli
Ainsley Stronstad
Joua Yang
Lee Ann Wierzba
Meet the Team
Case in Point - Coach Tim Krause

Nuclear Mixed Bag

Coach Tim Krause

Nik Stefanich
Josh Drollinger
Tyler Crandell
Brinley Anderson
Cody Sullivan
Not pictured: Eryx Stenovitch
Meet the Team
Case in Point - Coach Fran Reinert Ce

The Nobelists

Coach Fran Reinert Ce

Owen Lencki
Sophia Bley
Ethan Vander Meer
Rachael Madsen
Samuel Jindra
Meet the Team

Competition History

  • Recap and Results
  • Event Photos
  • Kick-off Event Photos
  • Client: Nobel Community Clinics
    • Case Question: What strategies might Noble Clinics implement to attract and/or retrain dental professionals to their rural Wisconsin locations (Beaver Dam, Mauston, and Wautoma)?

  • Recap and Results
  • Event Photos
  • Kick-off Event Photos
  • Client: Central Wisconsin Food Truck Association
    • Case Question: How might we identify the value proposition of CWFTA membership and design a strategy to showcase it to existing and aspiring food truck entrepreneurs in Central Wisconsin?

“The Case in Point competition allows us to collaborate directly with students who bring fresh perspectives and actively contribute to our mission. We’re eager to see the discoveries they’ll make as they dive into this project.”
Carolina Corral and Taylor Okerlund — Central Wisconsin Food Truck Association
“What an amazing group of students. Thank you for your thoughtful and intentional work. I can’t wait to take these ideas back to our staff and board!”
Sara Brish — Executive Director, Stevens Point Area Convention & Visitors Bureau
“These students are proof that our future is bright! Thoughtful, creative and professional presentations – a truly awesome job by all!”
Scott Steele — Judge, Church Mutual
“Outstanding job by all the teams in this competition. We are blessed to have a top tier university like UWSP in our community that invests and cares about their student’s professional development. Go Pointers!”
Javier Sotelo — Judge, Sentry
“Hats off to UW~Stevens Point, the coaches and faculty for continuing to provide fantastic opportunities to the students. And hats off to all the students who leaned into the opportunity!”
Rebecca Knutson — Judge, Aspirus

The Coaches

Fall 2025

Corey Huck

Corey Huck

  • Professor – Health Sciences and Wellness
View profile
Jordan Juliani

Jordan Juliani

  • Assistant Professor – Management
View profile
Kit Kiefer

Kit Kiefer

  • Lecturer – Sentry School of Business and Economics
View profile

Tim Krause

  • Professor
  • Chair, Department of Computing and New Media Technologies
  • Academic director, B.S. Applied Computing online degree
  • Academic director, M.S. Information Technology Management online degree
715-346-2515
View profile
Fran Reinert Cé

Fran Reinert Ce

  • Assistant Professor – Marketing
715-310-6868
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“From start to finish, I was able to learn a lot about problem solving but also creative thinking. Can’t wait to do it again next year!”
Anthony Spatoulas — 2024 Student Winner
“I am so greaful that I had the chance to be part of this competition! I learned so much from it and felt so empowered by it! Receiving the second place with my team was a great honor and an awesome result from all the work we put in as a team! ”
Arianna Bartoli — 2024 Student Participant
“This was an amazing opportunity and I’m forever grateful for the professional experience along with the learning experience.”
Angelica Stahl — 2024 Student Participant
“The competition was steep but our team came out on top, gaining great professional experience and skills along with generous scholarships from the generousity of Mark and Julie Smiley.”
Nathan Sankey — 2024 Student Winner
“While my team didn’t come out on top, I learned so much from this competition and made a ton of great connections.”
Brooke Peterson — 2024 Student Participant

Meet the Judges

Fall 2025

Mike Beacom

Mike Beacom

Point Housing

Connect
Ivan Coziahr

Ivan Coziahr

Noble Clinics

Connect
Mary Flaker

Mary Flaker

Aspirus Health

Connect
Lacey Piekarski

Lacey Piekarski

Wood County Human Services

Connect

Contact Us

Reach out to us for more information about the Case in Point competition!
Headshot of Tim McKeough

Tim McKeough

  • Associate Lecturer – Sentry School of Business and Economics
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Reed Stratton

Reed Stratton

  • Associate Professor – Business
715-346-2728
View profile
Carie Winn

Carie Winn

  • Outreach Specialist and Operations Manager – Sentry School of Business and Economics Anderson Classroom to Career (C2C) Center
  • Major Gifts Officer – Sentry School of Business and Economics
715-346-2448
View profile

Sponsors

Our donors help us provide unique experiences for our students and bring valuable expertise to our programs. This support gives our students the skills to excel. In the Sentry School of Business and Economics our donors truly do make a difference!

Mark and Julie Smiley met while attending UW-Stevens Point in the early 1980s. Mark is a 1985 business administration alumnus and Julie is a 1987 communication alumna. Since their time at UWSP, the Smileys settled in Baraboo and founded a manufacturing company headquartered in Port Washington called Badger Paperboard Inc., which continues to grow and expand to new locations throughout the U.S. Mark and Julie also raised a daughter and a son, both of whom now take active leadership roles in the family business.

Mark traveled back to Stevens Point to participate in a School of Business and Economics alumni panel discussion in 2014 as part of what is now known as the Smiley Professional Events. Since then, Mark and Julie have established two UWSP scholarships in business and communication as well as a program fund to support a variety of student opportunities relating to soft-skill development and professionalism.

School of Business and Economics Mark and Julie Smiley

Sentry School of Business and Economics reserves the right to adjust Case in Point guidelines as needed.