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Data Analytics

Sentry School of Business and Economics Data Analytics Degree


Learn big data to influence decision-making

The data analytics program at the University of Wisconsin-Stevens Point integrates big data, machine learning, predictive modeling, and programming techniques, combined with the business skills needed to influence decision-making. 

Why study Data Analytics at UW-Stevens Point?

All data analytics students complete a project in the senior capstone course, with the possibility of doing so in a paid position with program founder Sentry Insurance. Students also have opportunities to work on projects through the UW-Stevens Point Data Analytics Center.

Natasja Iversen and Kurt Pflughoeft
Data Analytics

These creative problem solvers make profound contributions – and good pay

Natasja Iversen loved math in high school. She took a computer programming class and became interested in a career path that combined them. “I found data analytics was a happy medium,” said the senior from Oshkosh. “I always liked problem-solving games. I like to visualize how to improve a process,” Iversen said. UW-Stevens Point was the right-size university, recommended by friends from a summer camp.

Anderson Classroom to Career Center

The Keith and Tammy Anderson Classroom to Career (C2C) Center provides a single location for UW-Stevens Point Sentry School of Business and Economics students to learn about majors, receive career and financial support, and discover internship and professional development opportunities. The Anderson C2C Center also serves as a hub for business outreach and event planning.

Jose Vasquez
Data Analytics; Business Administration

Hired Before Graduation

Jose Vasquez ’22

Jose Vasquez was hired before graduation at Roehl Transport in Marshfield, Wis., as a business intelligence developer.

Data Analytics

Insights of Interns

Carter Stanton

Carter Stanton interned with Midwest General Repair and Fabrication LLC in Reeseville, Wis., where he generating custom reports in Excel for the organization.

Alumni Map

Alumni Map

Where are they now?

UW-Stevens Point Sentry School of Business and Economics alumni live and work all over the world—so if you’re looking for networking opportunities close to a new home or contact info for fellow Pointers in another city, you’re in luck. Check out our map and follow our LinkedIn page!

If you’d like to add your info to our interactive alumni map, just complete this form.

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What to Expect? 

Data analytics is one of the highest paying and fastest growing occupations in the U.S. economy. The skills learned in the program can be applied in any industry that generates and uses data to drive their business, including insurance, health care, manufacturing and marketing.

Get Involved on Campus

Students develop important people skills and build professional network by participating in our unique Smiley Professional Events program. Hear top-notch speakers and meet local business representatives at our panel discussions, networking events and career-skills workshops. Choose from more than 300 Pro Events every year to build your personal path to career success.

The newly-formed Association for Data Analytics Students student organization offers data analytics students the opportunity to collaborate outside of class hours.

Data Analytics

Center for Data Analytics

The Center for Data Analytics at UW-Stevens Point serves as a dynamic liaison between the university and various organizations that seek expertise in the realm of data analytics. Our core competencies encompass a wide range of analysis including descriptive, diagnostic, predictive and prescriptive.

Major Map
Data Analytics

Navigate Your Major

Major Maps help students map their first day to the first job in their chosen field. While a four-year plan outlines classes to get a degree, Major Maps help students learn how to build career-ready skills and experiences outside the classroom. Each Major Map shows how students can get the most of their UW-Stevens Point journey from enrollment to graduation and beyond. It’s a roadmap to discovering your purpose!

Meet Your Faculty and Staff

Our faculty and staff members have real-world experience in a wide range of business disciplines as well as degrees from some of the most highly respected universities internationally. You’ll benefit from our hands-on style of instruction, personal attention and comprehensive understanding of our fields as you learn key concepts and practices of business applications.
Nik Butz

Nik Butz

  • Sentry Insurance Endowed Chair of Business Analytics
  • Associate Professor – Management
  • Faculty Adviser – UWSP Ski and Snowboard Club
Kurt Pflughoeft

Kurt Pflughoeft

  • Sentry Endowed Chair of Computational Analytics
  • Director – Center for Data Analytics
  • Assistant Professor – Data Analytics

AACSB Accreditation

UW-Stevens Point Sentry School of Business and Economics is accredited by the Association to Advance Collegiate Schools of Business (AACSB). Graduates will complete degrees from a program ranked among the top 20 percent in the nation and top 5 percent in the world.