Erica Weisgram

Professor of Psychology

Office: D235 Science Building
Phone: 715-346-3952

Education   ​

Ph.D. - University of Texas at Austin
M.A. - University of Texas at Austin
B.A. - Luther College 


PSYC 110 - Introduction to Psychology
PSYC 240 - Psychology of Gender
PSYC 260 - Introduction to Developmental Psychology
PSYC 320 - Social Psychology
PSYC 400 - Advanced Research Methods in Psychology
PSYC 490 - Seminar: Gender Development

Research Interests

My research focuses broadly on gender development in children, adolescents, and young adults. My recent work explores the cognitive construction of stereotypes in preschool children and how cultural stereotypes affect children’s interest in toys. I am also examining how gender and gender-related factors (e.g., stereotypes, values, familial roles) affect individuals’ occupational and academic interests. Lastly, I continue to examine girls’ and women’s interest in nontraditional occupations—specifically interest in math and science occupations.

Undergraduate research assistants typically participate in weekly lab meetings and contribute to the design of the study, data collection and analysis, and presentation or publication of the work. Specifically, in the recent undergraduate students have recruited and interviewed children at on-campus day care/preschool sites, tested children at the Plover Boys and Girls Club, designed a study on stereotypes of male and female teen parents and presented it as a poster at the Midwest Psychological Association conference in Chicago, and assessed the efficacy of the STEM Exploration Day involving almost 500 middle school girls.

Recent Publications 

Wesigram, E. S., & Diekman, A. B. (in press). Family friendly STEM: Persepctives on recruiting and retaining women in STEM fields. International Journal of Gender, Science, and Technology.

Fulcher, M., Dinella, L. M., & Weisgram, E. S. (2015). Constructing a feminist reorganization of the heterosexual breadwinner/caregiver family model: College students' plans for their own future families. Sex Roles, 73, 174-186.

Diekman, A. B., Weisgram, E. S., & Belanger, A. L. (2015). New routes to recruiting and retaining women in STEM: Policy implications of a communal goal congruity perspective. Social Issues and Policy Review, 9, 52-88.

Weisgram, E. S., Fulcher, M., & Dinella, L. M. (2014). Pink gives girls permission: Exploring the role of explicit gender labels and gender-typed colors on preschool children's toy preferences. Journal of Applied Developmental Psychology, 35, 401-409.
Dinella, L.M., Fulcher, M., & Weisgram, E.S. (2014). Sex-typed traits and gender identity as predictors of young adults’ career interests. Archives of Sexual Behavior, 43(3), 493-504.
Weisgram, E. S., Dinella, L. M., & Fulcher, M. (2011). The role of masculinity/femininity, values, and occupational value affordances in shaping young men's and women's occupational choices. Sex Roles, 65, 243-258.

Wei​sgram, E. S.
, Bigler, R. S., & Liben, L. S. (2010). Gender, values, and occupational interests among children, adolescents, and adults. Child Development, 81, 778-796.

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