Erica Weisgram

Professor of Psychology

Office: D235 Science Building
Phone: 715-346-3952

Education   ​

Ph.D. - University of Texas at Austin
M.A. - University of Texas at Austin
B.A. - Luther College 

Courses      

PSYC 110 - Introduction to Psychology
PSYC 240 - Psychology of Gender
PSYC 260 - Introduction to Developmental Psychology
PSYC 320 - Social Psychology
PSYC 400 - Advanced Research Methods in Psychology
PSYC 490 - Seminar: Gender Development

Research Interests

My research focuses broadly on gender development in children, adolescents, and young adults. My recent work explores the cognitive construction of stereotypes in preschool children and how cultural gender stereotypes affect children’s interest in toys. I am also examining how gender and gender-related factors (e.g., stereotypes, values, familial roles) affect individuals’ occupational and academic interests. Lastly, I continue to examine girls’ and women’s interest in nontraditional occupations—specifically interest in STEM occupations. 

Undergraduate research assistants typically participate in weekly lab meetings and contribute to the design of the study, data collection and analysis, and presentation or publication of the work. Specifically, in the recent undergraduate students have recruited and interviewed children at on-campus day care/preschool sites, tested children at the Boys and Girls Club, created an online study for young adults, and presented a poster at the Midwest Psychological Association conference in Chicago. 

Recent Publications 

Weisgram, E. S., & Dinella, L. M. (2018). Gender Typing of Children’s Toys: How early play experiences impact development (Edited volume). Washington, DC: American Psychological Association. http://www.apa.org/pubs/books/4316184.aspx 

Dinella, L. M., Weisgram, E. S., & Fulcher, M. (2017). Children’s Gender-Typed Toy Interests: Does Propulsion Matter? Archives of Sexual Behavior, 46, 1295-1305. 

Weisgram, E. S. (2016). The cognitive construction of gender stereotypes: Evidence for the dual pathways model of gender differentiation. Sex Roles, 75, 301-313. 

Weisgram, E. S., & Diekman, A. B. (2016). Family friendly STEM: Perspectives on recruiting and retaining women in STEM fields. International Journal of Gender, Science, and Technology, 8, 38-45. [Invited Manuscript]

Diekman, A. B., Weisgram, E. S., & Belanger, A. L. (2015). New routes to recruiting and retaining women in STEM: Policy implications of a communal goal congruity perspective. Social Issues and Policy Review, 9, 52-88. [Invited Manuscript]

Weisgram, E. S., Fulcher, M., & Dinella, L. M. (2014). Pink gives girls permission: Exploring the role of explicit gender labels and gender-typed colors on preschool children's toy preferences. Journal of Applied Developmental Psychology, 35, 401-409.  


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