Entrepreneurial Training Program
Times depend on the location.
Antigo, Stevens Point, Wausau
Conferences and Training, Entrepreneurial Training

Business Plan Series

Entrepreneurial Training Program Header Image

Orientation: September 9, 2021 | 5:30 - 7 p.m.
Classes: Thursdays, September 23 - November 18, 2021 | 5:30-8:30 p.m.
Virtual Zoom


Entrepreneurial Training Program (ETP) is offered by the Wisconsin Small Business Development Center's UW-Green Bay and UW-Stevens Point centers. It is a 9 week course that provides an easy to follow, step by step process that shows you how to:

  • Answer the question – "Will people buy my product or service?"
  • Appeal to more customers
  • Develop a lender-ready business plan
  • Use time, money, and resources wisely
Through instruction and guest speakers, the course serves those who are considering starting a business, owners of existing businesses struggling to get a handle on all the details, and those with successful companies they want to grow.

​​Registration Information

Registration Fee
The Wisconsin Economic Development Corporation is offering qualified applicants Entrepreneurial Training Grants that cover most of the $1,000 course fee. The grant covers 75 percent of the tuition, reducing your cost to $250.
Grant recipients must meet attendance requirements and complete a business plan within 2 weeks of completion of the course, or will otherwise be responsible for the remaining $750. 

Due to COVID-19 and the program going virtual, please note an additional $50 reduction in the program fee as participants will be required to purchase their own textbook.

To Register
Space in the course is limited and will be filled on a first-come, first-served basis. Register online by applying for the Entrepreneurial Training Program (ETP) grant to see if you qualify. The ETP grant is only for businesses in the state of Wisconsin and for "for-profit" businesses or those wanting to start a "for-profit" business. Non-profits are not eligible for the ETP grant. 

Please note: If you reside in any of these SBDC at UW-Green Bay service counties, please apply for the ETP grant via their website instead: Brown, Calumet, Door, Florence, Forest, Kewaunee, Manitowoc, Marinette, Menominee, Oconto, Shawano and Sheboygan. Please do not use our application form. 

Apply for the ETP Grant

Program Reviews

"This course is an eye opener and shows me the path to open a new business. Teaching is provided in a very friendly environment and the support staff is excellent not only during the training but also afterwards. They (support staff) are very resourceful and always ready to help."

- DR, Wausau

"SBDC ETP class has changed my views on being in business. The amount of knowledge and practical business skills I have learned outweigh the price ten-fold."

BL, Stevens Point

"The class had so much information - helpful in informing people what all is entailed to start a business. The class was also a great way to meet and network with new and potential small businesses!"
BK, Antigo

Proven Impact 

Since 2013, 534 students have completed the course statewide, including 40 veterans and 73 minorities. 

If you're interested in future ETP offerings, please email uwspce-SBDC@uwsp.edu to be added to our interested list. 

Contact Info

Questions regarding this program or the ETP grant requirements, please email uwspce-sbdc@uwsp.edu. 

Cancellation Policy

Full refund of any program fee payments will be made if cancellation request is received in writing to uwspce-bus@uwsp.edu before the start of the first day of class. No refunds for cancellations made after the first day of class. Participants cancelling after the first day of class and/or who do not complete their grant requirements will be billed the remainder of the tuition fee of $750. 

 Program Coordinated By: 

sbdc logo     sba logo     uw system logo    IBE Logo  Small  Business Development Center Accreditation Logo  

The Wisconsin SBDC Network is a proud part of the Institute of Business and Entrepreneurship in the UW-System. Funded in part through a cooperative agreement with the U.S. Small Business Administration. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Please contact the SBDC at 715-346-3838 or uwspce-bus@uwsp.edu.