Gift Shop

The Schmeeckle gift shop, located inside the visitor center, offers a wide selection of gifts for outdoor enthusiasts. You’ll find books, clothing, hats, candles, greeting cards, puppets, games, and other unique products perfect for the nature lover at heart.

Store hours: 8 a.m. to 5 p.m. daily. Call 715-346-4992 for holiday hours.


We carry t-shirts, sweatshirts, fleece jackets, and vests that are printed locally. You’ll find a variety of Schmeeckle Reserve items as well as other nature images for adults and children.

Green Circle Trail Merchandise

Get your Green Circle Trail merchandise here! The Schmeeckle Gift Shop is the only place where you can purchase Green Circle logo items such as long and short-sleeved t-shirts and water bottles.


The Gift Shop features the area's largest collection of natural and cultural history books. If you're looking for a book on tracking wolves, finding which mushrooms are safe to eat, or how to grow a garden that attracts butterflies or songbirds, we have what you're looking for. We carry an expansive selection of field guides and identification charts. We also have books about Wisconsin, including the state's history, biographies of notable conservationists, and travel guides.

Kids' Corner

Have a seat in our Kids' Corner as you peruse a variety of children's nature-themed storybooks, coloring books, activity guides, and stickers. Be sure to check out the tools for collecting insects and science exploration.

Puppets and Stuffed Animals

Don’t miss the popular animal puppets and stuffed critters, all species found in Wisconsin. We have a large selection of finger puppets including everything from bats to bears.

Unique Gifts

Need a gift for a nature enthusiast? We carry an array of items from recycled glass sun catchers to hand painted bird ornaments. Our outdoor influenced jewelry is very popular. You’ll find locally made pottery and mugs, beeswax candles, and more. Don’t forget to pick up a postcard, notecard, or greeting card made from recycled paper.