BUS 330 Section 82

 

​Principles of Marketing

Study marketing theories and concepts used to apply marketing strategies to product development, distribution, pricing, and promotion of goods and services.

 

 Textbook Information

 

Marketing 2014 (17th edition) by Pride
ISBN: 978-1133939252

Text is available through the University Store & Text Rental.

 

 Tuition and Fees

 
​3 credits: $808.59
Program Fee: $175
Total Cost: $983.59
 
Tuition reflects Wisconsin resident rate plus a $175 program fee.
 
Per Course Tuition: When you add this course you will be charged an additional $983.59. The $175 fee included in this total covers administrative and course-delivery costs that are unique to this outreach effort. Segregated fees of $21.30 for text rental will be itemized on your bill and included in the total cost of $983.59.
 
Non-resident students contact Laurie Kallstrom lkallstrom@uwsp.edu for non-resident tuition and fees.
 

 Registration

 

​Permission is required to register for this course.

UWMC Contact
Lori Brandt
lori.brandt@uwc.edu  
715-261-6229
 
UWSP Contact
Laurie Kallstrom
715-346-4324
CPS 100
lkallstr@uwsp.edu
 

 Course

 

Course
BUS 330

Section
82

Credits
3

Dates/Times
January 2 - 17, 2014

Location
100% Online

 

 Instructor

 

Elle Wu
715-346-4529
CPS 417
ewu@uwsp.edu

About the instructor