Faculty

Chang Woo
Assistant Professor
- Public Relations -

cwoo@uwsp.edu
Phone: 715.346.
Office: CAC 312




Focus
  • Attended:The Dong-ah Institute of Media and Arts (South Korea)
  • B.S. Degree: Illinois State University, Normal, IL
    • Mass Communication
  • M.A. Degree: Indiana State University, Terre Haute, IN
    • Mass Communication
  • Master’s Thesis: Internet PR and New Gratification in Sports: A New Way of Communication between Sports Organizations and Fans
  • Ph.D. Degree: The University of Alabama, Tuscaloosa, AL
    • Mass Communication
  • Ph.D. Dissertation:Expectations and Enjoyment in Mediated Sports: Extended Disposition Theory in Sports
Courses Taught
  • Comm 230: Introduction to Public Relations
  • Comm 330: Sports Public Relations
Biography

Chang Wan Woo is an assistant professor in public relations in the Division of Communication at the University of Wisconsin - Stevens Point. He previously taught at the University of Alabama.

Recent Publications & Recent Conference Papers

Woo, C.W., An, S.K. & Cho, S.H. (2008) Sports PR in Message Boards on Major League Baseball Websites. Public Relations Review,34(2), 169-175.

Chung, W.J. & Woo, C.W. (2009) The Effects of Hosting an International Event on Country Image. Scheduled to present in National Communication Association (NCA) Annual Conference, Chicago, IL, November 12-15, 2009.

Woo, C.W. & Lowrey, W. (2009) Journalism's Role in Bridging Fragmented Community: The Case of College Sports Communities: Presented in Association for Education in Journalism & Mass Communication (AEJMC) Annual Conference, Boston, MA, August 5-8, 2009.

Lowrey, W., & Woo, C.W. (2009) News Organization in Uncertain Times: Business or Institution? Presented in International Communication Association (ICA) Annual Conference, Chicago, IL, May 21-25, 2009.

Woo, C.W., Nichols, C. & Kim, J.K. (2009) Enjoyment of Mediated Sports Spectatorship: Extended Disposition Theory and the Role of Expectation in Sports Entertainment. Presented in Association for Education in Journalism and Mass Communication (AEJMC) Mid-Winter Regional Conference, Entertainment Study Interest Group, Norman, OK, March 6-9, 2009.

Kim, J.K. & Woo, C.W. (2008) Enjoyment of Televised Football under Dispositional Neutral Conditions: What Factors Emerge as Predictors of Enjoyment? BEA Research Symposium: Advances in Entertainment Theory and Research Top Paper, Third Place, Presented in Broadcast Education Association (BEA) Annual Conference, Las Vegas, NV, April 16-18, 2008

Current Work in Progress & Areas of Interest

Fans of sports organizations, Organization-Public Relations (OPR), Mood & PR Campaign.