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  Volume 7, Issue 1
  Summer 2007
Center for Land Use Education  
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Leadership Program Aims to Ease Workforce Challenges in Wisconsin�s County Zoning Offices

By Eric Olson and Rebecca Roberts, Land Use Specialists

A recognition ceremony at the Wisconsin County Code Administrators spring conference in Mosinee marked the conclusion of an innovative collaboration designed to mitigate the pending workforce exodus in counties across the state. Eighteen early career zoning staff were awarded certificates of completion in Mosinee as the first ever participants in the Wisconsin Land Use and Zoning Leadership Seminar. The seminar was produced by state and county educators from the University of Wisconsin Extension (UWEX) and spearheaded by the Center for Land Use Education (CLUE) in Stevens Point.

The Challenge

CLUE staff began investigating the workforce challenges facing zoning offices in early 2005 (see Tracker, Fall 2005). At the time, there were a handful of retirements taking place in rural counties with relatively small zoning offices. New staff hired to replace outgoing zoning administrators lacked much of the experience and contacts that had stabilized county-citizen relations with respect to land use. New conflicts and seemingly avoidable errors were the price of "learning on the job," and yet it seemed that a systematic training and staff development program could be beneficial if counties could agree to work together.

While populous counties like Dane and Waukesha support large offices that can permit "leadership grooming" within the county, many rural offices are one or two person operations. In such places, a retiring administrator takes much of the knowledge and skills they have developed with them when they leave.

Eric Rasmussen receives certificate from WCCA President Duane Greuel

Eric Rasmussen receives certificate from WCCA President Duane Greuel

Under most circumstances this would not be much of a problem as staff from larger counties may be willing to move in order to progress up the career ladder. This process of workforce succession works best when the number of retirees is relatively stable and predictable; people throughout the system can move up the ladder simultaneously. The situation becomes more challenging when a large number of people retire at the same time, creating "gaps" in the chain of succession somewhere along the ladder.

Like many workforces in Wisconsin, county zoning offices are faced with the challenge of replacing retiring Baby Boomers. This challenge is compounded in Wisconsin counties because of an historic event that served to rapidly expand the workforce in the early 1970s. The 1965 Wisconsin Water Resources Act included a provision requiring all Wisconsin counties to implement a shoreland and floodplain zoning program beginning in 1968. Over the course of the late 1960s and early 1970s, many counties hired their first zoning administrators. Now, thirty-five years later, many of those who began working in the 1970s are looking to implement their retirement plans.

Working with a small grant from the University of Wisconsin-Stevens Point (UWSP), CLUE hired students to contact Wisconsin counties with zoning staff to learn more about the workforce and the scale of potential retirement waves. We contacted nearly 160 county zoning staff, anyone who had actual responsibility for administering zoning and land use codes. Our results indicated that 25% of the workforce planned to retire or leave the workforce for other reasons within 5 years. As one might expect, those leaving the workforce were taking with them a wealth of experience in the field of zoning administration. The average length of service for those planning to retire within 5 years (n=39) was well over 20 years.

The Response

To address this challenge, UWEX convened meetings in 2006 inviting members of the Wisconsin County Code Administrators (WCCA), retired zoning officials, and former UWEX staff. Representatives from the Wisconsin Builders Association (WBA) were also invited, as they too had a stake in a stable and well-functioning system of county zoning offices. These groups brainstormed a number of strategies to deal with the workforce challenge, including mentorship programs and enhanced education offerings at the UWSP College of Natural Resources. They settled on the idea of a leadership development program as a concerted and focused means for enabling new zoning staff to face the challenges of future turnover with confidence.

The leadership program was designed to cultivate networking and "soft skills" needed to navigate the contentious world of local land use regulation. A draft program was sketched out to include four multi-day sessions, each building on the previous meeting. Expenses largely entailed food and accommodations for participants and educators. The planning team sought out locations such as retreat centers where such costs could be kept to a minimum. The total cost for four three-day, two-night programs was estimated at $600 per participant. The planning team was able to work with the Wisconsin DNR to secure educational funding for roughly half of the program cost. The WCCA covered 25% of the program through money raised at conferences, and the remaining costs were covered by participating counties. Those counties were also asked to cover the time and travel of their employees enrolling in the program.

Mark Steward addresses WCCA conference attendees

Mark Steward addresses WCCA conference attendees

Session I � History of Wisconsin Land Use and Zoning

The sessions kicked off at the Central Wisconsin Environmental Station near Amherst. The program focused on the history and development of Wisconsin�s land use and zoning programs. A round-table discussion featured several county zoning administrators with over three decades of experience on the job, as well as Richard Lehmann, a land use attorney who worked for UWEX in the 1970s to help coordinate training and development among the first generation of zoning administrators. Dr. John Kusler was a special guest who came from New York to discuss Wisconsin�s land use history. Now Executive Director of the Association of State Wetland Managers, Dr. Kusler was a prot�g� of Jake Beuscher, the legendary UW Law School professor responsible for writing much of the Water Resources Act. Kusler also worked as a UWEX educator in the 1960s and 1970s, assisting counties to implement the zoning components of the Act. The insights shared at this roundtable gave the new zoning staff a deep appreciation for the history of their field and the leadership role that Wisconsin has long maintained in balancing development with environmental protection.

Session II � Building Interpersonal Skills to Address Conflicts

The second session, held at the Green Lake Conference Center, focused on interpersonal skills including conflict, personality styles and customer relations. To kick start the session, experienced zoning administrators shared real life stories of conflict and practical tips gained over the years for dealing with on-the-job challenges. Matt Moroney, Executive Director of the Metropolitan Builders Association, provided a perspective from "the other side of the counter." He discussed important characteristics of a well-functioning zoning office, including transparent guidelines, fact-based decisions, ongoing communication, professionalism, and timeliness. Extension educators from three counties helped participants understand personality styles, intergenerational differences, and conflict management. These sessions helped participants gain a better understanding of themselves and their interactions with co-workers and applicants. Keynote speaker, Joanne Kloppenburg, representing the Wisconsin Department of Justice wrapped the session up by discussing the Public Trust Doctrine and the legal basis for shoreland zoning in Wisconsin.

Session III � Future of Planning and Zoning

The third session was held at Treehaven, a residential natural resources education and conference facility near Tomahawk. This session focused on current and future technologies in the field of zoning. From the DNR headquarters in Rhinelander, participants utilized videoconferencing technology to talk with Brian Ohm, attorney and land use specialist with UWEX about the impact of the comprehensive planning law on county zoning. Participants also interacted with Rick Gauger, Executive Director of the West Wisconsin Land Trust about private options for land conservation, and Roman Kaminski, from the Wisconsin Department of Commerce about the future of private onsite wastewater treatment systems. The Wisconsin DNR provided background materials on statewide planning initiatives including the new Land Legacy report and each participant received a personal copy of the full color document. Researchers from UWSP helped facilitate a discussion about the current use of geographic information systems (GIS) technology in county offices and also shared cutting-edge research that utilizes GIS to examine and predict future parcelization trends. Before the session wrapped up, participants engaged in an exercise "mapping" political players in Wisconsin�s land use arena.

Session IV � State Associations and Networking

The final session was held in coordination with the WCCA Spring Conference in Mosinee. A roundtable discussion brought together members of major state organizations involved in zoning and land use administration. Panelists from WCCA, the Wisconsin Counties Association (WCA), and the Wisconsin Association of Land Conservation Employees (WALCE) discussed the past, present and future of zoning in Wisconsin. The roundtable featured a spirited discussion of the pros and cons of integrating zoning into "super-departments" that incorporate all land-related county programs. The roundtable discussion and joint sessions with the WCCA conference enabled participants to engage with other professionals in the field. Participants also designed a session of their own choosing focusing on zoning code enforcement.

Wisconsin Land Use and Zoning Leadership Seminar, Class of 2007.

Front Row: Jason Tuggle (Dane Co), Mark Steward (Rusk Co), Eric Rasmussen (Winnebago Co), Shawn Widish (Dane Co), Brian Zirbes (Columbia Co), Susan Vanden Langenberg (Door Co).
Middle Row:
Dan Everson (Dane Co), Chris Mrdutt (Portage Co), Elaine Fillion (Barron Co), Amanda McMeekin (Pierce Co), Patricia Cook (Dodge Co).
Back Row:
Mike Bindl (Iowa Co), Katie Bauer (Washburn Co), Amy Barrows (Waukesha Co), Dan Bowers (Lincoln Co), Matt Kirkman (Green Lake Co), Scott Frank (Shawano Co).

Future Plans

The WCCA and UWEX will be working to track and monitor the accomplishments of the seminar participants over time. The participants themselves stated a number of ambitious long-term goals, including elevating the professional status of zoning and code enforcement and working to personally take on leadership opportunities when they arise. Their enthusiasm and interest in professionalism will be tested as land use issues become more complex and contentious in coming years. The overall feedback on the leadership seminar from participants, speakers, and seminar organizers has been highly positive and there is unanimous interest in continuing the program into the future. Depending on funding, the program could be offered as early as December 2007. Information and application forms will be distributed through the WCCA website.