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Real gross domestic product (GDP) expanded by a microscopic 0.2 percent in
fourth quarter 1991, Table 1. The national economy, while statistically
expanding, is clearly going nowhere in terms of income and employment
generation. Industrial production, which measures the output activity of the
nation's factories grew by a minuscule 0.6 percent. With the economy languishing
away, the demand for financial capital has plunged and with many financial
institutions unwilling to lend, interest rates have dropped to levels not seen
since the early sixties. Finally, the relatively inactive economy has caused the
inflation rate to slow to approximately 3 percent.
Unemployment rates in the area continue to be low from a historic
standpoint. All three counties have unemployment rates which would be the envy
of many places in the country. Further while the
U.S. rate is now pushing the 7
percent barrier, Central Wisconsin's labor force weighted unemployment rate is
only 5.1 percent.
Employment growth in the region is a bright spot for the people of
Central Wisconsin. Portage and
Marathon Counties both added people to their payrolls by 2500 and 500
respectively from December 1990. Only Wood County experienced a contraction in
the number of people employed. In contrast the employment levels for Wisconsin
and the nation contracted. In sum there are now approximately 131,000 people
employed in the region.
With regard to industrial sector employment,
Central Wisconsin appears to be
doing quite well. Every sector except for trade expanded at a reasonably decent
rate. Employment in the reported industrial sectors expanded from 120.7 to 122.9
thousand, a gain of 2200 jobs. The fastest growing sector over the past twelve
months was the service sector. Expansion in that area was, however, offset by
the large decline in trade. Trade reportedly fell by 3400 jobs from last year.
Key Central Wisconsin industries comprise nearly 24 percent of total nonfarm
employment. Each sector, except for lumber and wood products, registered a
healthy increase. The slowdown in national construction activity played a major
role in this outcome. Food processing led the growth by posting a gain of 1200
jobs or 24.5 percent. In sum, the number of people employed in our key
industries rose from 27.4 to 29.1 thousand, approximately a 6.2 percent
expansion since 1990.
Results of the business confidence survey indicate
that business leaders perceive that the national and local economies have
weakened. However, they expect both to strengthen in the quarters ahead. And it
is particularly encouraging to note that these individuals expect their own
industries to gain momentum later this year.
The economy in the Marshfield‑Wood County area has made impressive strides in
the past five years. However, the current situation nationally is unsettled. The
national economic slowdown is clearly being felt in the Wood County area. The
sooner the national economy turns upward in a meaningful way, the better for our
community and region. |