Central Wisconsin Economic Research Bureau
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Division of Business and Economics
University of Wisconsin-Stevens Point
Stevens Point, WI 54481
(715) 346-3774  (715) 346-2537
 
 
Randy F. Cray, Ph.D.
 
Director, Central Wisconsin Economic Research Bureau
 

Central Wisconsin
2nd Quarter 2000
 

Table 2 Table 3 Table 4 Table 5 Fig 5A Fig 5B Table 6

 
     Unemployment rates throughout the region were generally higher than a year ago (Table 2).  However, Second Quarter unemployment rates are at extremely low levels.  The rates for Portage, Marathon, and Wood counties stood at 4.3, 3.5, and 4.6 percent respectively.  Despite rising, the labor force weighted unemployment rate for all of Central Wisconsin, came in at 4.0 percent.  Similarly, the Wisconsin unemployment mark rose to 3.8 percent.  The unemployment rate at the national level was 4.2 percent as of Second Quarter.

     Employment in the three counties rose in our year over comparison (Table 3).  Since last June, Portage and Marathon county payrolls expanded by an estimated 1,300 and 4,400 positions respectively.  Wood County also had a good increase in jobs as 2,100 were created since last year.  Overall, Central Wisconsin employment jumped by 7,800 or by 5.5 percent.  These results strongly suggest that the area economy has experienced twelve strong months of growth.

     Industrial sector employment is given in Table 4.  Manufacturing and construction employment remained stable at the relatively high levels of 35.5 and 7.0 thousand.  Service sector employment, meanwhile, exploded upwards by 6.1 percent from last year.  Trade also grew by a healthy 2.1 percent, and government payrolls are estimated to be higher by 400 positions.  Overall, industrial sector payrolls grew by about 2.4 percent.

     Sales tax collections are a barometer of the local retail scene.  The amounts recorded for this quarter were truly amazing (Table 5).  Portage County is estimated to have had a 38 percent gain in retail activity and Marathon about a 39 percent surge.  I would caution the reader that the state has had some problems in its ability to collect accurate data.  So even though there is little doubt that sales tax numbers would have increased from last year, the magnitude of the change may be overstated.

     The level of key sector employment in our three county region is given in
Figure 5A and Figure 5B.  These figures give the reader an historic overview as to how employment has increased in manufacturing, services, trade, construction, and government.  It also gives the reader the opportunity to examine how the sectors have changed in relative importance.  Thus, small year to year changes can add up to become major secular trends.

     Some very interesting results are presented in Table 6.  The survey of regional business executives shows that they believe that recent changes at the national and local levels have been less than favorable.  When asked about the future this group is of the view that the economy regardless of the level will cool off in the months ahead.  This group strongly believes that the economy will weaken during the remainder of this year.  Given the robust expansion of the first part of the year, regional business leaders feel that the pace is unsustainable.

 
TABLE 2:
UNEMPLOYMENT IN CENTRAL WISCONSIN
 
Unemployment Rate
June 1999
Unemployment Rate
June 2000
Percent
Change
Portage
3.5%
4.3%
+22.9
Marathon
2.9%
3.5%
+20.7
Wood
3.9%
4.6%
+17.9
Central Wisconsin
3.3%
4.0%
+21.2
Wisconsin
3.1%
3.8%
+22.6
United States
4.3%
4.2%
-2.3
TABLE 3:
EMPLOYMENT IN CENTRAL WISCONSIN
 
Total Employment
June 1999
(Thousands)
Total Employment
June 2000
(Thousands)
Percent
Change
Portage
35.3
36.6
+3.7
Marathon
70.6
75.0
+6.2
Wood
37.2
39.3
+5.6
Central Wisconsin
143.1
150.9
+5.5
Wisconsin
2,829.9
2,973.3
+5.1
United States
133,398
136,192
+2.1
TABLE 4:
CENTRAL WISCONSIN EMPLOYMENT CHANGE BY SECTOR
 
Employment
June 1999 (Thousands)
Employment
June 2000 (Thousands)
Percent Change
Manufacturing
35.5
35.5
0
Durable goods
19.5
19.8
+1.5
Nondurable
goods
15.9
15.7
-1.3
Services
32.9
33.9
+6.1
Trade
33.9
34.6
+2.1
Construction
7.0
7.0
0
Government
18.6
19.0
+2.2
TABLE 5:
COUNTY SALES TAX DISTRIBUTION
 
1999 Sales Tax
Second Quarter
(Thousands)
2000 Sales Tax
Second Quarter
(Thousands)
Percent
Change
Portage County
$928.1
$1,286.6
+38.6
Marathon County
$1,960.9
$2,733.3
+39.4
FIGURE 5A:
CENTRAL WISCONSIN EMPLOYMENT CHANGE BY SECTOR--
MANUFACTURING, SERVICES AND TRADE

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FIGURE 5B:
CENTRAL WISCONSIN EMPLOYMENT CHANGE BY SECTOR--
CONSTRUCTION AND GOVERNMENT

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TABLE 6:
BUSINESS CONFIDENCE IN CENTRAL WISCONSIN
 
Index Value
March 2000
June 2000
Recent Change in
National Economic Conditions
48
42
Recent Change in
Local Economic Conditions
52
48
Expected Change in
National Economic Conditions
44
40
Expected Change in
Local Economic Conditions
46
40
Expected Change in
Industry Conditions
54
44
 
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University of Wisconsin-Stevens Point
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